Working in the Digital Marketing field as a search engine optimizer is gratifying. Aside from the financial benefits, as it’s one of the most sought-after career opportunities, it’s also highly appreciated by internet users. As an SEO, you ensure that people receive high-quality content in their research, and you improve the value of what can be found online.
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While it might sound complicated and stressful, writing content based on algorithms and keyword searches can be exciting and relaxing. However, you must quality-check your writing occasionally to ensure you do your job right. To do so, you must resort to the help of a professional team that offers technical SEO audit services to analyze your work and determine the weak points that make you lose your score.
Someone writes everything that appears on an internet search, whether a person or a machinery, and Google ranks it depending on how accurate and correct the information is. According to that ranking, some websites can lose visibility and will no longer be promoted as secure or helpful. To avoid this happening to your websites, which might severely impact your business, consider having your writing checked, a procedure called an audit. Like any other audit, the SEO one involves carefully analyzing every detail of a company.
The audit involves some costs, depending on the size of your business. Expect to pay at least $650 as a small to mid-size entrepreneur, while larger companies can reach higher costs of up to $14,000 for a complete professional audit. However, you can also choose a free website SEO audit from companies like ours. We at GAMIT are a team of experts who can help you detect your main SEO issues using professional audit tools with premium paid subscriptions. As a result, your website will be fully optimized, with improved content and valuable information that will ensure visibility on the front pages.
With a professional SEO audit, you can improve your content strategy and find out what you are doing wrong that affects your ranking. GAMIT is a professional SEO company, with years of experience in offering personalized counseling for businesses worldwide. After going through our optimization program, your business will appear organically based on punctual keywords in internet searches.
Many fear the hidden costs of professional help, but this is not the case if you choose GAMITSEO as your partner. We assure you that you will be notified of all the costs from the beginning without any unexpected fees. Also, each stage of the SEO site analysis is transparent; you will be informed of all our decisions, and we will explain in simple terms how each change impacts your website positively.
If you run a business, SEO is one of your most powerful tools for marketing and promoting. It will ensure that the products you offer will attract more customers since the website that presents it will rank higher in organic search results. By complying with basic content writing rules regarding keywords and content marketing, a website has more chances to rank higher in SERPs or search engine results pages. This means that the quality and accuracy of the content found on a website goes through an analysis and later determines the website’s position on the search results.
With the help of a free SEO audit and search engine optimization services, businesses attract new customers by ranking higher in Google searches. The connection is straightforward; optimizing and creating a safe and fast web connection will make your clients appreciate your site.
For the best visibility, you need to learn how to use Google trends for SEO to ensure your web content will be found organically by your target audience. If you are a freelancer or a beginner in
SEO and content creation, you might find it challenging to understand and use all the algorithms that determine how relevant your writing is based on how Google ranks it. A thorough website SEO analysis will help you master the terms and better understand how each update influences your website’s rise or fall in SERPs.
For us at GAMIT, things are very straightforward. Over the years, we have perfected our methods and adapted our strategies to keep up with every Google update so that the SEO diagnostic we offer our clients covers every aspect. Our highly skilled experts know how to analyze various website sections, not only the content, unbiasedly. We master link building strategies, marketing, and website optimization tools so that each client can get to a top position no matter how difficult it might seem.
When we start investigating your website and collecting data on your activity, we put together a report that includes some essential aspects regarding the state of your business. There are three types of SEO audit: the on-page that is related to the density of keywords, the off-page that analyzes your backlinks, and the technical type that refers to site speed, mobile accessibility, errors, and code optimization. The SEO diagnostic can only be completed if all the aspects are carefully inspected and rated.
SEO Score
We check the SEO score, which offers a quick insight into your website’s health. A good score runs from 70 to 100, an average score from 41 to 69, while a score below 40 is very low, meaning you need immediate help.
Site Speed Analysis
Users appreciate fast website pages, and those are the ones that get to the first page. Is your website a fast one? An audit will clarify that matter and offer solutions to increase your connection’s speed.
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URL Optimization Check
The URL consists of the protocol identifier and the resource name. It influences how the search engine and users manage your website, so it’s an essential part of the SEO site analysis.
META Tag Assessment
The META tags contain information on a website, like keywords, page description, author, or character set. Your META tags greatly influence your website’s reliability, so make sure you have them analyzed.
Content Grade
What mostly matters when analyzing a website SEO-wise is the content provided. The more user-friendly and helpful, the better. Our free SEO audit thoroughly analyzes the quality of the content based on format, length, accessibility, and optimization.
Image Optimization
The images you use for your website are as relevant as the content you create, so inspecting them helps determine how well-organized your site is. Through our SEO site analysis, we can determine if your images need optimization, compression, and more.
Our Team
Our Professionals
Find out more about the experts in our team. You can contact them and request a free website SEO audit report together with our SEO proposal on how to increase your website’s traffic and sales.
(PhD) Ion Tudorache
Co-Founder, SEO Scientist (PhD in Computer Science)(Eng. & MBA) Mihai Tudorache
Co-Founder, SEO Strategist (Eng., MBA)(MA) Loredana Mihai
Head of Strategy (MA, SEO Expert)
In-page Link Audit
Having internal links on your website helps attract clients, making you more visible, but you need to know how to use these links. Our recommendations will help you pick the best types of internal links that will allow users to explore your site easily.
Crawl and Indexation Analysis
Before a website will appear in search results, it needs to be crawled and indexed. The SEO audit inspects your robots.txt file, XML sitemap, and more.
Site Security Score
Aside from a helpful and fast website, users also appreciate a safe one. You can rank higher in searches if your connection is safe and secure. Hence, as part of our free SEO audit package, we check your site’s security.
Mobile-friendliness
More than half of the world’s internet users prefer mobile devices over computers or laptops, so your website must turn out mobile-friendly if you want it to appear first on searches. Our website SEO analysis tests how easily your website can be accessed from a mobile phone.
As mentioned, the SEO audit can only be done with the right tools. Like any professional in any field, we rely on some of the tools that we found to be the most effective. All are included in our free SEO audit package.
Google Analytics
It monitors site traffic and active visitors, analyzes your current SEO performance, and offers customized opportunities. The report includes several checks like event tracking, Google ads links, lowercase issues, bot identification, query parameter fragmentation, and more. Next to each check, a “PASS” or “FAIL” will appear, and a final score will determine the state of your website and how you can create a successful internet marketing plan. This is one of the tools that come for free
Google Search Console
Another helpful free audit tool that allows you to analyze your CTRs and identify a series of errors that impact the well-functioning of your website. It examines indexability and crawlability, content quality and security, page optimization and performance, experience reports, and inbound links. It also inspects URLs and mobile usability before employing modifications on your website.
SEMrush
In case you want an in-depth analysis of extended parameters, we provide the SEMrush tool that broadens the investigation outside your website and takes a closer look at tour competitors, as it’s always helpful knowing what your rivals are up to. Besides, SEMrush also analyzes the relevant keywords for your business and how well you are doing in social media, a powerful marketing tool these days. The costs range between $119 and $440.95 a month, depending on the size of your business.
Ahrefs
Continuing the list of complex audit tools, Ahrefs offers a wide-ranging SEO site analysis regarding website backlinks and guides you through creating link-building opportunities. It’s a universal rank checker that follows your overall rank in search engines and the quality of your content based on keywords. It can generate thousands of valuable keywords for Google, Amazon, YouTube, or Bing. It also fixes broken links and creates backlinks for the top websites, verifies your SERP ranking, and controls your web traffic.
As additional tools, Ahrefs can audit WordPress websites and provides free copywriting tools generated with AI. The cost is significant, starting at $99 for the basic features and reaching $999 monthly if you go for the whole package.
Screaming Frog
This is one of the most sophisticated and complex audit tools available, with a generous list of checks proven to deliver the best outcomes in website SEO analysis. It’s not the average audit tool; it’s a more elevated version focusing on specific audit stages that other tools don’t include. The basic version, the free one, consists of a series of checks, while the paid version is more complex and provides in-depth SEO diagnostic. Here are its most valuable features:
- Broken Links: it finds 404s and server errors, and immediately sends them to a developer for fixing
- Audit Redirects: redirecting links can be damaging to a webpage, so it’s best to analyze the chains and loops that redirect your users
- META Data Analysis: it evaluates page titles and META descriptions and spots the ones that are duplicated, missing, too long, or too short.
- Detect Duplicate Content: using an md5 algorithmic search, it detects repeated elements like descriptions or titles and low-content pages.
- Visualize Site Construction: using tree graph site visualization, interactive crawl, and diagrams, it evaluates internal links and the URL structure.
- Schedule Audits: set your preferred intervals and have the Screaming Frog performs an SEO audit on your website
- Compare Crawls and Staging: to ensure you can keep track of the improvements happening after each audit, this tool memorizes the changes and compares staging against production environments.
- Extract Data with XPath: gather data from webpages using XPath, including social media tags, prices, headings, and more.
- Review Robots and Directives: visualize the URLs that are blocked by robots.txt, meta robots, or X-Robots-Tag directives such as ‘noindex.’ or ‘nofollow’.
- Generate XML Sitemaps: generate XML Sitemaps and Image XML Sitemaps, with forward-thinking configuration over URLs.
- Integrate with GA, GSC & PSI: if you already use Google Analytics, Google Search Console or Page Speed Insights, the Screaming Frog can connect with them and compare data and performance for a deeper insight.
When you decide to use SEO as a marketing tool, you need to understand from the start that you will need a strategy close to perfection if you want it to bring the expected outcomes. A free SEO audit can help you create every step of the process and find new tactics that will help you in the long run, since the strategy needs to be improved and expanded as your business grows and changes. Our sevices are personalized, so you will receive targeted solutions to your problems based on a solid analysis of your website to ensure you will receive the desired outcomes.
1. Content - the Focal Point of an SEO Strategy
When we start the free SEO audit on your website, we mainly inspect the content. This is what can either elevate or tear apart your website. Our SEO content strategy revolves around what is written on your websites. Looking back at the Google updates, it’s clear that the analysts working there value the quality and precision of the online content. Most algorithm updates are related to what can be found written on the sites found on the internet. The last update is suggestively called “The
Helpful Content” refers to the quality of the information that appears on a Google search. This says much about how vital content can be for the ranking of your website.
2. Create a Content Marketing Plan
Our free SEO audit team knows the importance of content marketing. Creating attractive and engaging content consisting of videos, articles, or blogs will gain customers’ interest in your website. Interactive material makes web users feel connected to a brand as it makes them feel like the product was made for them. Before starting any plan, you need to analyze your website and understand your audience, know what your users want to find on your website, and which products you wish to promote.
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3. Determine the SEO State of Your Website
When creating an SEO strategy, you must analyze your website and see where it stands. Check its functionality issues, the content, and the connection with external links. All these aspects can be analyzed using a set of tools that you might need to learn how to handle on your own. This is where our company comes into action. Considering it’s our domain of activity, we are well aware of the most effective SEO tools available, and we can easily access those that need payment or can’t be found.
4. Find the Right Keywords for Your Business
A complete SEO diagnostic also implies knowing your company, competitors, collaborators, and target audience. Each business is different, even if they are organized into industries and share some similarities. You must understand yours and work with our free SEO audit team to detect the weak and strong points that influence your activity. Keywords cover a significant part of an SEO strategy.
When accessing a search engine, a web user inserts a word, which is known as a keyword in the SEO industry. Some keywords are inserted a few dozen times a month, while others are inserted hundreds or thousands. You need to know the most vital keywords related to your business. Or, better said, WE need to know them, to make sure we use them on your website. Incorporating the most potent keywords into your content will make your website rank higher in search results, increasing your business’s popularity.
5. Know Your Website Competitors
A helpful thing to do is competitor research, which means looking at your competitors’ SEO activity and seeing which keywords they mostly use. Analyzing the keywords in an industry can’t be done manually; it would take ages. Luckily, in our free SEO audit program, we benefit from the most effective software that helps us find the most valuable keywords that will help raise your website in SERPs. Our long-lasting expertise enables us to make the best of the audit tools we possess.
Chances are you will find tens of helpful keywords that can help increase your business, but it’s not wise to use them all simultaneously. The best thing you can do is focus on 2 to 4 main keywords and work around them for the first part of your optimization plan. Only after reaching a higher position in the search results will it be safe to add another set of keywords to your content update.
As technology evolves so rapidly nowadays, it’s no surprise that artificial intelligence has managed to reach the SEO niche. While humans write most online content, sophisticated programs use AI to generate content that can be as accurate and valuable as human-written content. The data is often considered even more helpful as it was thoroughly passed through patterns humans might overlook.
However, it also has its downsides, one of the most concerning being related to grammar and spelling. The algorithm-learning machinery can often make grammatical mistakes that could affect the ranking of your website. Also, only some of the content is considered relevant by internet users, so if you resort to the help of AI-written content, you should know your risks.
All the more, Google’s latest algorithms don’t embrace AI content as it can’t precisely determine how accurate it is or what amount of research stands behind it. If you share machine-generated content, you have even more reason to go through an SEO site analysis to ensure the credibility and quality of your website are not questioned.
Performing a website SEO analysis is something you should do every once in a while, to ensure your websites or the ones you write for contain valuable information that will rank on the top page. Internet searches are based on several algorithms that change and improve occasionally, so you must keep up with the updates and improvements to remain at the top of the internet searches. Going over the Google update history, we can tell that all the updates from 2009 aim for the same goal: creating a safe and fast environment for internet users, filled with valuable information. After the last Google algorithm update, the pages that didn’t deliver quality content were severely hit, as the purpose was to ensure only the best websites would enjoy high ranking on the top search pages.
The content you provide for your users might not comply with the regulations of Google, and chances are you don’t even know that. Which is why an SEO site analysis is always welcome, as it can detect flaws in your writing or a slow internet connection that might affect your ranking. A free SEO audit can take this concern off your mind, as our specialists know where to look and what to correct so that your website will receive positive feedback.
About Author
Mihai C. Tudorache
I am the president and co-founder of GAMIT. My business administration background is important in understanding our client’s necessities, so my expertise includes building comprehensive and all-inclusive SEO strategies for lead results. Our advanced SEO solutions are developed through extensive analysis and complete SEO improvement audits.
