People turn to the web for a wide range of things. This is where they will find the information they are interested in, they find solutions to develop a business or they do what it takes to build a better future for them. Even if there are so many different positive activities you can engage in over the web, you have to keep an eye out for the shady ones.
Webspam is a very common phenomenon and you have to understand how it works before you will appreciate the efforts that have been made to eliminate it. Site owners are especially exposed to such risks and they have to know there is something they can do about it. You do not have to sit back and watch others make the most of your work.
First options criminals use
One of the first options criminals use for it is deceptive download buttons that can install malware on their PCs. You can find a wide range of widgets over the web, but they do not always offer the right benefits for your site. Ad units from various networks can also expose your site to great risks and it is going to have an unwanted effect on it.
A user can be redirected from your site to another or to other pages that can be dangerous for them. This not only reduces the traffic to your site, but it will also ruin your reputation over the web, leading to permanent damage to the site. Are you willing to allow your efforts to go down the drain because a criminal decided to take advantage of it?
There were many different actions that have been taken in 2016 to tackle webspam and all the other activities that damage sites. Google has made a few changes on how to rank sites and one of them was the latest Penguin update that now works in real time. It was a busy year since the number of hacked sites was 32% higher than in 2015.
The algorithm is meant to track webspam automatically, but there are times when this has to be done manually. The team at Google is making constant efforts to ensure a clean and safe environment over the web. Users feel the same way since they have sent hundreds of thousands of reports of spam, making the job of the support teams much easier.
If you want to learn more about the issues you can face as well as how you can tackle them, you should take the time to find the sources that will help you with it. You have a wide range of forums where you can get in touch with other users and you will be able to find the answers that will meet your demands, but you have to put in a little effort for it.
There are quite a few sources you have at hand when you want to start your research. If you are looking for a full report on the issues that were faced last year and what efforts have been made to tackle them, you should turn to the Webmasters Google Blog for it.
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As a co-founder and managing director of GAMIT I am the first contact of our clients. My job includes setting project objectives and offering SEO consulting advice to customers. My professional background and experience working in the SEO industry are essential in developing efficient SEO strategies and designing innovative techniques.